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The Algorithm · 05 of 05

The algorithm found your tribe.

Your party is not a belief. It is a cohort. A specific age, a specific education, a specific feed. And for fifteen years, one machine has been quietly sharpening the edges of that cohort against every other. Left or right, urban or rural, newcomer or fifth generation. It did not miss you.

69.5%

Canadian turnout in April 2025, the highest since 1993. The widest gender gap on record. The sharpest diploma divide. The most polarized Canadian feed in living memory. Here is how that happened.



The Portrait

Who actually voted for your party in April 2025.

Ten dimensions. Six parties. Every bar is a percentage within that sub-segment. Hover or tap any slice for the exact number and source.


The Diploma Line

Your party is now a credential signal.

Fifteen years ago, a university degree barely predicted how a Canadian voted. In 2025 it does.

Source: Abacus Data post-election survey, May 2025 (n=2,500). University graduate 47 percent Liberal vs 35 percent Conservative; high-school-only 43 percent Conservative vs 33 percent Liberal.


The Prior You Probably Carry

Most maps of Canadian politics are out of date.

Before we go further, a quick test of whatever stereotype you walked in with.


The News Diet

How your cohort actually gets the news.

Canadians ages 15 to 24 name social media as their primary source of news at nearly six times the rate of Canadians over 65. Every cohort has moved, some much further than others.


The Local-News Famine

Six hundred newspapers, radio stations, and TV outlets are gone.

Since 2008, 603 Canadian local news outlets have closed. Roughly 2.5 million Canadians live in postal codes with zero or one local outlet. Then in August 2023, Canadian news left Meta entirely.


The Math

How a post goes from five hundred to fifty thousand.

Tap the four features below. Each is a measured effect size from peer-reviewed research or a whistleblower disclosure. Watch what happens to the synthetic post.


The Trend Line

How Canadians now feel about the other side.

On the standard zero-to-one-hundred feeling thermometer, Canadians rated the opposing federal party at roughly 40 in 1988. In 2025 the number was 27. The steepest drop was after 2015.


The Symmetry

Both tribes believe the other is the problem.

They are not equally right. But they are equally handled by the same machinery.


The Mirror

Five specific questions. You answer. We compare you to your cohort.

No data leaves your browser. No score. No grade. Just a specific, comparable readout.


The Feed

What the algorithm would show you today.

Six illustrative headlines calibrated to the engagement texture your tribe's feed tends to reward. Tap to unblur.


$500M

The AI industry spends over half a billion dollars a year on federal lobbying in the United States alone. Canada has no comparable disclosure regime. The same companies building the most powerful technology in history are spending record sums to ensure no one can regulate it.

Read Buying the Wheel →

Yes, this page is trying to change your behaviour.

The difference is disclosure.

We told you exactly which parts were engineered to move you, and why. Every statistic on this page is source-attributed. Every synthetic artifact, the feed you unblurred, the illustrative multiplier, is labelled as illustrative. Every claim is on the record and auditable by anyone who wants to check.

The algorithm does none of that.


You were sorted once.
You do not have to be sorted by the next machine.

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